It’s not just the individual author whose livelihood can be adversely affected by piracy, as Gino808 points out elsewhere in the threads. I often hear people say that they pirate manga because they want to spread recognition of it, but that’s tatemae” Gino808 says, referring to the custom of saying one thing while actually thinking another. Recently manga creator Gino808, author/artist of "Yukionna to Kani wo Kurau" (“Devouring a Snow Woman and Crab”) and "Doteibanashi" (“Virgin Story”), took to Twitter to add a few of their thoughts on the subject.
Further complicating the situation is that unlike stealing physical media, pirating anime/manga doesn’t inflict immediate direct harm on the rightful owner, and the accounting gets even murkier when enthusiastic pirates boast that their actions are increasing interest in the medium, and thus boosting demand for future content. It likely has something to do with the hobby being overwhelmingly youth-oriented, and many teen or young adult otaku’s desire for content far outstripping their earning power and ability to pay for it.
In the modern, digitally connected age, you’d be hard-pressed to find an otaku who’s never read a single chapter or watched a single episode that was illegally posted online. To say that the relationship between anime/manga fans and piracy is a complicated one is an understatement.
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